Diamonds A Natural Choice

Forged in the depths of the Earth, intense pressure and heat bonds carbon atoms together into a crystalline structure, which results in the hardest of all known substances. Diamonds have long been valued for their strength and usefulness in tools for cutting and engraving, but as the symbolic gemstone of unbreakable love, the diamond has been truly realized as a treasure of the heart.

In the hands of a master gemcutter, the facets, brilliance and luster of each individual diamond is unveiled. Every diamond reveals its own special beauty, however there are important factors in determining the monetary value of each one.

The GIA (Gemological Institute of America) created the Diamond 4C’s in order to provide internationally recognized standards to judge the value of the diamond you will purchase.

When choosing a diamond it is important to consider the properties:

Carat
Color
Clarity
Cut

Carat
The weight of the diamond is measured in Carats, a unit of weight equal to 0.20 grams. That means 1 carat is worth 0.20 grams.

Color
The color of a diamond is graded on a color scale spectrum of D (colorless) through Z. A colorless stone is graded as the most valuable and will reflect that quality in the pricing of the gem.

Clarity
Diamonds are natural substances formed under varying circumstances. As such, they carry the imprint of those conditions, known as inclusions, within. The cleaner and more flawless the diamond the rarer, and of course, more expensive. Often, the naked eye cannot see the inclusions. We recommend viewing items with lower degrees of purity if you are considering a lower price.

Cut
Expertise in cutting and polishing a diamond is paramount in creating brilliant sparks of light upwards from the center of the stone. A Brilliant-cut diamond creates a round diamond with 57 facets and produces the greatest display of sparks. It is priced higher than other cuts as a result. Other beautiful and popular cuts include Square, Oval, Pear, and more.